In this episode of the Polytechnicast I share how I've been pondering an old talk by John Gruber and Merlin Mann and how it relates to focus and creative voice. They recommend obsessing on something specific versus general to blog about, then let that be a guiding focus. Like having a blog about one particular Jawa instead of all of Star Wars.

Links Mentioned and Related Links

• SXSW Talk by John Gruber and Merlin Mann
• Star Wars
• Jawas

Follow Rob on Twitter or his blog at Interactive-Storyteller.com and workshops at Lean Into Art